Skip to Main Content

DIGITAL MEDIA MANAGER, ATHLETICS

Posting Details

Position Information

Job Title DIGITAL MEDIA MANAGER, ATHLETICS
Job Description

The Digital Media Manager serves an essential communications role utilizing various social media, web-based and electronic tools to achieve key organizational goals (i.e. powering game attendance.) The Digital Media Manager has considerable responsibility for engaging content including the timely delivery of information and developing ‘call to action’ materials and language to drive venue attendance, online ticket sales, upsell/cross-sell opportunities and group outings. This individual is on the front lines of advancing the UNH brand, ensuring that all digital media reflect our brand promise and have a consistent look and feel. The Manager plays a lead role in overseeing critical data sets, leveraging them for lead and sales opportunities and conducting analyses on an on-going basis to ensure the organization is reaching key demographics and target audiences. This position is a hourly, non-benefited appointment.

Essential Duties and Responsibilities
- Manage and update all UNHWildcats.com content, including daily updates to reflect the teams’ performances, adding materials to support promotions linked to ticket purchase opportunities and fulfilling sponsorship requirements through online exposure
- Serve as the voice of the organization on social media platforms
- Create, source and supervise in-house graphic design relationship for a range of materials, including infographics, email marketing, theme night fliers, video boards, posters and coupons
- Constant upkeep of UNHWildcats.com to stay current and link key external marketing strategies to the site
- Manage and design all social media content to drive fan engagement and grow the Wildcats’ fan base
- Leverage our social media marketing strategies to increase UNH Athletics visibility, advance our family friendly entertainment brand and drive ticket sales
- Keep up with new or upcoming social media applications or practices
- Assist individual teams and coaches on social media practices with goal of appealing to potential student athletes and current student athletes. Help athletes learn the safe way to use social media
- Utilize our ticketing system to push out additional messages via e-mail to select audiences
- Ensure all venue messaging, including video boards, box office televisions, game scripts, and marquees are consistent and self-promoting
- Leverage major databases and lists to capture information, ensure communications are being distributed to target audiences and to cull future prospects
- Assist with broader organizational marketing plan by contributing analysis/analytics from web, e-mail and social media efforts and by deploying databases to meet annual goals
- Work with CPA on best-use of the campus accounts/website and athletics accounts/website to maximize strategies
- Work intricately with athletic communications, ticketing, and marketing to deliver projects and strategies
- Provide SID responsibilities from time to time

Location UNH, Durham, NH
Required Qualifications

• Bachelor’s Degree in business, communications, marketing or sport management
• 1-2 years demonstrated experience in collegiate or professional athletics in the area of digital marketing, promotions or sales and coordinating special events
• Graphic design skills preferred
• Excellent customer service skills
• Superior organization and communication skills
• Ability to perform well in a team setting
• Knowledge of computer applications, including Microsoft Office software, Photoshop and InDesign
• Knowledge of social media networks
• Ability to work nights and weekends

Preferred Qualifications
Physical Demands
FTE 1.0
Salary Information

Posting Detail Information

Posting Number ASP0109FY18
Open Date 09/08/2017
Close Date
Open Until Filled No
EEO Statement

The University System of New Hampshire is an Equal Opportunity/Equal Access/Affirmative Action employer. The University System is committed to creating an environment that values and supports diversity and inclusiveness across our campus communities and encourages applications from qualified individuals who will help us achieve this mission. The University System prohibits discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, or marital status. Application by members of all underrepresented groups is encouraged. Hiring is contingent upon eligibility to work in the U.S.

Institution Information

UNH, a comprehensive land-, sea-, and space-grant university, is the state’s flagship public university and is ideally located in the rural town of Durham, with ready access to the Maine and New Hampshire seacoasts, Boston, and the White Mountains. A Division I institution competing in the America East Conference, UNH Athletics’ mission is to provide opportunities for student-athletes to enrich their collegiate experience through participation on athletic teams which are competitive at the conference level and beyond.

Special Instructions to Applicants

Supplemental Questions

Required fields are indicated with an asterisk (*).

  1. * Do you meet the definition of an Internal Candidate? Internal Candidates include: (1) active status employees who have completed the introductory period and (2) adjunct staff members who have been employed within USNH for at least 12 months in total and who have worked at least 1,000 hours during the 12 month period preceding the application for the position. Student employment does not apply toward internal status eligibility.
    • Yes
    • No

Documents Needed To Apply

Required Documents
  1. Resume/Vita
  2. (3) Professional References Contact Info
  3. Cover Letter
Optional Documents
  1. Portfolio 1